Trevor Ryan and Michael van Eck got tired of the same thing: trying to work with companies whose own information contradicted itself. The website said one thing, the quote said another, and the person on the phone said something else again. Every job started with a week of guessing.
Then it happened to us. In our previous business, people kept calling assuming we only did marketing. That was the one thing anybody could name. Nobody could figure out the rest of the service stack, and that was our fault: it was never presented clearly anywhere.
So we took that frustration and used it as a brief. Practical, well thought out, clearly structured websites. Every service on the page, in plain language, in an order that makes sense.
The test we hold ourselves to is simple. A visitor lands on your site and knows within seconds exactly what you do and exactly what you offer. If they have to hunt for it, we have not finished.